Email Marketing Service

Email Marketing Solutions Email Newsletters Email Campaign Management for Email Campaigns Email Publishing Email Delivery Technology


Savicom Product Features and Capabilities

Basic Functionality Pro & Pro Lite CPlus Pub DASH
Fast and reliable email delivery service Y Y Y Y
Basic email list management features, including data import/export, web site integration, automated bounce handling, automated subscribe/removal functions. Y Y Y Y
HTML Message Creation Pro & Pro Lite CPlus Pub DASH
HTML email editor - Graphical WYSIWYG editor and source editor with Microsoft Word email integration for message creation Y Y Y Y
HTML email template creation capability Y Y Y Y
Extensive library of ready-to-use image-rich graphical HTML email templates Y Y Y  
Email image hosting for HTML messages (no need to host images elsewhere!) Y Y Y  
Customizable header fields and removal instructions including "From" address Y Y Y Y
Automated creation and inclusion of text and AOL versions of messages Y Y Y Y
Message attachments Y Y Y Y
Campaign Testing and Automation Pro & Pro Lite CPlus Pub DASH
Automated test/split capability with up to 26 simultaneous test groups   Y   (1)
WebFetch (TM) automated content retrieval/web content management integration   Y Y (1)
AutocampaignTM email autoresponders Y Y Y Y
AutocampaignTM triggered email messages   Y   (1)
Integration with External Systems Pro & Pro Lite CPlus Pub DASH
Automatically generated web site recipient preference and subscription forms Y Y Y Y
Manual database upload/download capability Y Y Y Y
Remote real-time recipient update interface Y Y Y Y
WebFetch (TM) automated content retrieval/web content management integration   Y Y (1)
API capable of performing all major functions, including:
* Database upload, download, and synchronization
* Message delivery initiation with advanced queries
* Statistics and report retrieval
Y Y Y Y
Campaign Performance Tracking and Reporting Pro & Pro Lite CPlus Pub DASH
Deliverability tracking including sent/undelivered, bounces, and performance reporting Y Y Y Y
Response reporting including email click-through tracking and email open tracking Y Y Y Y
Potential SPAM problem tracking including ISP complaint reporting and correlation to email sources Y Y Y Y
Real-time and automated email reports available Y Y Y Y
Conversion tracking   Y   (1)
Pivot table reports showing response correlation to demographics, message characteristics, and test splits   Y   (1)
Targeting and Conversion Rate Optimization Pro & Pro Lite CPlus Pub DASH
Email list segmentation ("sub-lists") Y Y Y Y
Demographic and custom data fields per recipient Y Y Y Y
Targeted email delivery based on list segments, demographics and custom data fields Y Y Y Y
Personalized email -- "email merge" Y Y Y Y
Forward to a friend Y Y Y Y
Email behavioral targeting based on recipient actions/behavior including opens, clicks, conversions   Y   (1)
Dynamic content based on recipient data fields/behavior   Y Y (1)
Agency and Reseller Features Pro & Pro Lite CPlus Pub DASH
Master administrator accounts for managing multiple accounts   Y Y Y
Multi-list aggregate billing   Y Y Y
Individual list controls, activity and billing reports for resellers   Y   Y
Private labeling   Y   Y
Private Network Solutions Pro & Pro Lite CPlus Pub DASH
Messages delivered through YOUR network       Y
ISP feedback loop with automated removal and reporting for AOL, MSN/Hotmail, Yahoo!       Y
Deliverability optimization with intelligent dynamic IP management       Y
Manage multiple data centers through one interface       Y
Re-route outbound data centers for maximum uptime       Y
Dynamic data center/IP range assignment by list/brand/customer       Y
Multi-level stoplists       Y
Billing Method Pro & Pro Lite CPlus Pub DASH
Predictable fixed monthly fee Y     Y
Pay-per-message CPM-based fee   Y Y Y
Deliverability, Security, Performance and Support Pro & Pro Lite CPlus Pub DASH
Email authentication, including DomainKeys and SPF/SenderID Y Y Y Y
A comprehensive email deliverability strategy, consisting of a dedicated ISP relations team, established relationships with all major ISPs, and proven senders experiencing over 99% deliverability Y Y Y  
Secure colocation facility, SSL-encrypted site, individual databases for each list to ensure email data security Y Y Y Y
Superior customer service, with free email, chat, and telephone support Y Y Y Y

Legend:
Pro & Pro Lite: Savicom Pro and Pro Lite for Email Newsletters
CPlus: Savicom Campaign Plus Email Campaign Management
Pub: Savicom Publisher Email Publishing
DASH: Savicom DASH Email Delivery Technology

(1) Available in Savicom DASH CampaignPlus special features package. Custom configurations are also available. Contact Savicom Sales to find out more information.

Advanced features available in Savicom CampaignPlusTM can also be added to Savicom Pro and Pro Lite, Savicom Publisher and Savicom DASH for an additional fee. Contact Savicom Sales to find out more information.
















Questions about Savicom's features and capabilities?



In addition to traditional email marketing and publishing, Savicom's solutions can be used for a variety of applications including:

  • Sending automated email appointment reminders

  • Automatically sending emails to recipients on birthdays or anniversaries

  • Sending recipients regular automated emails containing web site pages

  • Sending emails to recipients instantly when a recipient views a specific web page

    In addition, Savicom can work with you to develop custom email solutions to meet a variety of needs. For more information on these applications or custom solution development contact Savicom sales.
  • Email Marketing Solutions