Send your contacts the message they need—at the moment they need it. Use our marketing automation platform to guide customers through the buying process, reinforce brand loyalty, and increase customer retention and conversions. Send emails triggered by recipient behavior or other characteristics, such as interests, market segmentation or geography. This powerful, flexible feature puts the power of marketing automation in your hands. Take complete control over the automation, including the number of emails in a series, the timeframe in which they are sent, the triggering behavior or criteria, and the duration for how long you would like your automated sequence to be active.